Even A Fire Can't Hold Us Back
By Vanishing Inc. -
Last night, June 6th, our warehouse in Sacramento was involved in a serious fire. We’re eternally grateful that the fire happened in off-hours, and none of our staff was harmed.
Our warehouse was our company’s headquarters for more than a decade, and a source of great memories for us all. There were pictures on the wall of our earliest days, our company trip to Las Vegas, and family pictures from our fellow team members. The warehouse sadly has burned to the ground. The roof caved in and we’re heartbroken to learn that nothing was salvageable.
Our priority—now and always—is our staff. They are family to us, and many have been with us since our founding. We intend to be back to work, shipping your orders, and creating the dazzling magic you’ve come to expect from us as soon as possible.
We have always believed that our greatest strength as a company is in our planning. We aren’t actual mentalists, but we have planned for eventualities just like the one we woke up to this morning. As the ashes of our warehouse are still smoldering, we’ve put our plan into action. We have off-site storage, a new plan for shipping and acquisitions, and we have a plan in place to get your orders out as fast as we possibly can. We’re also able to focus on our digital properties: downloads, masterclass, and ebooks.
For now, we humbly ask for your understanding as our plan of action rolls into place.
We have assured our entire team—47 of the absolute best humans we know of—that their jobs are safe. We told them, this morning, that we know we will rebuild better and stronger than ever before. You know how we know that?
It’s because of you. You and customers like you are the wellspring of this company. We’ve traveled with you on our Retreats, we’ve celebrated with you at our conventions. We’ve shared magic together through our books, tricks, and downloads. Thanks to you, we’re certain that we can be back, stronger than before, faster than anyone expects.
Thanks to everyone for your understanding. We’re hard at work already. While we anticipate just a short delay in shipping operations, we hope you’ll continue to support our team and our business–you can continue to place orders and they’ll be shipped out as soon as humanly possible.
This was a tough morning for Vanishing Inc., but already we’re feeling motivated and grateful for all of your support.
If you have any questions or concerns, you can reach our customer service team, who are standing by at magic@vanishingincmagic.com
Joshua Jay and Andi Gladwin
Vanishing Inc. Cofounders
Reader comments
Helen Stevenson
So very sorry to read this. Hoping the best for you all.
Gregg London
Baruch Ha Shem. Mi Shebarach. I have total faith in your ability to rebuild. And wish you well during these trying times.
Stephen Price
Josh and Andi, So sorry for you and your entire team. That is so devastating. It is good to know that nobody was harmed. You are in my thoughts and I wish you a quick recovery. Steve (in Calgary)
Dan Ramsden
Sending good thoughts to all the team.
Joseph Michaud
Charlotte and I were heartbroken to hear the news but very grateful that everyone was safe. We will continue to support Vanishing Inc as our go to magic shop. We know that you have a great team and will come back from this bigger, better and stronger.
Terrible news. All the best for rebuilding this. When possible my next magic order will be coming your way. Take as long as you need to deliver it. Nick.
Marty Jacobs
Dear Joshua, Andi and the entire VI family, It is shocking and saddening to read about the fire at your warehouse. It sounds absolutely devastating, especially losing all those irreplaceable memories. The most important thing, of course, is that everyone is safe, and I'm incredibly relieved to hear that no one was injured (or worse). Your resilience and proactive planning are genuinely inspiring. It's clear how much you value your team and how dedicated you are to getting back on your feet quickly. Your commitment to your customers is also heartwarming—continuing to take orders and focusing on your digital offerings shows a real commitment to keeping the magic alive! As a testament to the strength of the VI community, I assure you that we, your loyal customers, will stand by you during this rebuilding process. The resilience and determination you have shown are a true inspiration, and I have no doubt that Vanishing Inc. will emerge from this stronger than ever. During this challenging time, please remember that you are not alone. If there's anything your customers can do to support you, whether it's placing an order, sharing the word, or simply sending positive thoughts, we are all here, ready to help in any way we can. Wishing you and your entire team the very best during this difficult time. Marty
Customer
Thoughts are with all of you and look forward to you building back bigger, better, and stronger.
Terry Tyson
Is there a fund or some manner in which we can support the staff during this difficult time? Please let the community know. Thanks.
Ian Fenn
How awful. I'm glad everyone is OK and hope the return to normality is as fast and as pain-free as possible.
Robert Kotar
You are the best, but you already knew that. I wish that everything will magically turn out in the best possible way for all of you and all of us! All of YouUs! Robert
James Lacey
The whole community is with you guys, hang in there ??
Juan Martinez
I'm so glad everyone is safe. You guys are the best magic company, and I hope you are able to recover quickly and come back stronger.
Larry Mason
I am so sorry, Josh and Andy. I'm sure your customers will help you out. Keep the faith! Larry Mason
James Kallo
I am happy to hear your staff being protected from the fire. May this draw you spiritually closer in all levels of maturity. Family and friends. Sincerely James kallo Osborn Village Winnipeg Canada R3C OH9
Such a big loss all the memories. Forward and upward.
Shen Zhou
Oh!My… T•T ~~ Really a bad news~ Hope you can go through the difficulties soon !
Good luck with everything. I'm really sorry to hear of the bad news. Try not to worry about my order. It's just items, they can be replaced. People can't. Hope you sort things out. Darren Wray
Keith Spurgeon
Wow. So sorry to hear this! I know you guys will bounce back but I am sure it will be a challenge. Wishing you all the best!
Allen McKee
I'm so very sorry to hear this. It's a great relief that no one was hurt. But still a terrible loss more for thr personal memories of thr employees and irreplaceable photos and memories. Is there a gofundme site or other site for donations?
Morris Poore
I am at a loss, you guys are such a great blessing to the magic community,
Jim MacElroy
So sorry to hear! I am glad that no one was hurt. Vanishing Inc is a world class organization and I look forward to continuing my support for your company!
Ice
Just glad everyone in the team is safe. You are all a big part of our magic community. Peter (Belfast)
Sending good vibes and positive energy. I'm so very sorry that this happened but glad to hear that everyone is okay. What can we do to help?
Ron Sitnick
Dear Josh, Andi and the entire VI family, I'm so happy that everyone is safe, and I'm incredibly relieved to hear that no one was injured. Please remember that you are not alone. You are an important part of our community. If there's anything your customers can do to support you, whether it's placing an order, sharing the word, or simply sending positive thoughts, we are all here, ready to help in any way we can. Wishing you and your entire team the very best during this difficult time.
Avrohom Eisenberger
I would hope this is the first stage of a huge magic trick, (The reappearing magic shop) but in case it is not, I am not at all surprised at the professionalism displayed, after spending the past few years dealing with a most amazing team of people, who are always respectful and magical. I am sure you'll grow from this experience and along the way, we the customers will all be at your side.
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